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The Motorcycle Industry Council (MIC) is a not-for-profit, national trade association created to promote and preserve motorcycling and the U.S. motorcycle industry. This is accomplished through its activities in government relations, statistics, communications, technical, and aftermarket programs. More than 300 members represent manufacturers and distributors of motorcycles, scooters, parts and accessories, as well as allied trades such as publishing, insurance and consultants. While clubs and individuals are not eligible for membership, the MIC works with these groups on issues of mutual interest.

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  • About Revive Your Ride!

    Revive Your Ride! is the first, industry-wide, collaborative marketing program available free of charge and is intended to boost consumer visits to powersports retailers and dealerships nation wide. Learn More
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Dealer / Retailer

The MIC now welcomes dealers and retailers to take advantage of membership, such as legislative support on the local, state and federal levels, preserving land access, and proprietary research and services to support market expansion. You can be a Charter Member if you join by March 31.

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 Other

MIC's member companies support the continued development of statistics, favorable public opinion, effective governmental efforts and other business benefits.

Eligible membership categories include:

  • Motorcycle Manufacturers and Distributors
  • Aftermarket Product Distributors
  • Aftermarket Product Manufacturers and Importers
  • Professional Services and Allied Trades
  • Publications
  • Industry Start-Up Companies

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Friends of the MIC MIC
Motorcycle Safety Foundation
Motorcycle Safety Foundation
ATV Safety Institute
ATV Safety Institute
Specialty Vehicle Institute of America
Specialty Vehicle Institute of America
Recreational Off-Highway Vehicle Association
Recreational Off-Highway Vehicle Association
Discover Today's Motorcycling
Discover Today's Motorcycling
Americans for Responsible Recreational Access
Americans for Responsible Recreational Access
The Motorcycle Industry Council is a not-for-profit national industry association with offices in Irvine, California, and Washington, D.C. The MIC seeks to support motorcyclists by representing manufacturers, distributors, dealers and retailers of motorcycles, scooters, ATVs, ROVs, motorcycle/ATV/ROV parts, accessories and related goods and services, and members of allied trades such as insurance, finance and others with a commercial interest in the industry. The MIC name originated in 1970, but the association has existed under other names since 1914.

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